Guide Startups

Allure Systems

Winter 2019 · Acquired

A.I. to create stunning fashion images for eCommerce.

Location: New York, US

Founded: 2017

Team size: 18

About

Allure Systems was Acquired by Farfetch (NASDAQ: FTCH) in Dec 2021. AllureSystems uses generative A.I. to create stunning apparel images for eCommerce. Allure works with leading fashion retailers to improve conversion rates by creating images that resonate with their clients in a scalable and cost-effective way. With a single photo of clothing, a brand can produce unlimited images, on any model, instantly. The ability to show styles on models in every size increases conversion rates and wow the customers. Without needing models or photographers on-site, brands can produce images for their product page at scale.

Founders

  • Jeremy CHAMOUXFounder

    Specialties: Generative AI, Deep Learning, and Computer Vision, with a particular passion for imagery and visual data analysis. Strong focus on eCommerce and retail fashion, harnessing advanced AI to drive innovation and business impact in these industries.

  • Gabrielle CHOUFounder

    Information Technology executive - Serial entrepreneur in tech start-ups ( 3 exits) NASDAQ listed Asia-Pacific management Specialities: Generative A.I., Computer vision , imagery, eCommerce & retail fashion